DigitalTRS

Digital Travel Surveys

Efficient and accurate travel surveys

DigitalTRS is an app that allows planning departments, research projects or consultancies to efficiently conduct travel habit surveys and traffic counting assignments. Participating citizens download the app and all journeys and means of transport are automatically logged, whether on foot, by bike, car, bus or train.

The result is far richer data than static sensors alone can offer, and enables collection over a longer period than manual counts. The result is thus a significantly better basis for analysis. DigitalTRS provides insight into the entire journey, starting point, destination and route choice, not just the passing of a starting point. Furthermore, DigitalTRS logs the traveler’s speed on all parts of the journey and the weather at the start time. Users can also answer surveys, both at initial installation and during the period.

It’s very easy to get started with DigitalTRS, after ordering you can be up and running with your first survey the same day.

See prices and order Case study: Winter cycling Test drive

Why DigitalTRS?

Fast, easy and accurate

Order and answer a few simple questions about how your travel habits survey should be designed. You’ll receive a login link and information that can be distributed to respondents within minutes.

Privacy policy!

The solution meets all privacy and GDPR requirements. Respondents can delete all their data at any time or just delete a single trip they want to keep private. Data is also not shared with any third parties, but only stored encrypted.

Flexible setup

Do you want respondents to answer questions before the survey starts? Or when the survey is finished? Do you want respondents to be able to state purpose, quality or perceived safety per registered trip? Do you want aggregated or detailed travel data?

All of this is supported by DigitalTRS and you can easily decide how your travel survey should be designed when ordering.

Your data

After the travel survey has been completed, you will immediately receive the results of the survey. This includes a clear report in PDF format, a climate account and all the data in CSV format, ready for import into the analysis tool of your choice.

How do I get started?

Read more under how to set up and get started with your first travel habit survey.

See prices

1. Book a survey

Order a survey and configure how you want the survey to be conducted. We’ll guide you through the process with a few simple steps. You don’t pay until the survey is fully set up.

After payment, you will receive a link with instructions including a link and QR code to download the app. The instructions are designed to ensure the highest possible response rate from respondents.

2. Carry out the survey

Respondents log their journeys during the period you set. Along the way, you will receive status emails to keep you updated. During the survey, participants will also receive messages in the app reminding them to review and possibly correct trips along the way.

3. Receive reports and data

When the survey period is over, you will receive a status report, climate accounts and data in CSV format. You are the owner of the data and can freely use it in further analysis work.

No more manual counting and bad data - conduct a digital travel survey!

Try the most flexible digital travel survey on the market.

This is what you get:

Easy-to-understand instructions

Instructions on how to distribute the survey and how to reach as many people as possible.

Link to app

You get a unique link and QR code to your survey. Users download the app and get straight into the survey. No complicated configuration or email registration.

Follow status

Throughout the survey period, you will receive daily stature reports by email.

Data and reports

After the survey is completed, you will receive a PDF report and data in CSV format. In addition, you can order climate and environmental accounts.

Order your travel survey today

Start your travel survey today. Press book to set up your survey. You don’t pay until the survey is fully set up.

Place an order

Do you have any questions?

Contact us

DigitalTRS and privacy

Digital travel surveys can be perceived as intrusive by some respondents. That’s why Kobla takes privacy and security seriously. DigitalTRS has several built-in features that reassure users that they are in control of what data is shared. Users choose whether they want to share aggregated or detailed trips. They can also delete individual journeys or all journeys directly from the app. If they want to cancel the survey and delete all data registered, they can also do this easily from the app, all in accordance with GDPR requirements.

The data collected is only shared with the client, and Kobla deletes all registered data 20 days after the survey is completed. Data is not shared with third parties or stored for training purposes.

This approach to privacy is unique in the industry and makes DigitalTRS best in class on privacy.

Case study: Winter cycling

Oslo City Council wanted to better understand how winter operations affect bicycle use during the winter months in Oslo. They then conducted a study that combined surveys and GPS tracking using Kobla DigitalTRS. A group of 100 cyclists were recruited to better understand where they cycle and what challenges they face during the winter. Users had the opportunity to take photos of road conditions directly from the DigitalTRS app, and the photo and location were shared with the City of Oslo.

Perhaps unsurprisingly, the report shows that the biggest obstacle in winter is accessibility. A lack of snow clearing on bike paths means that cyclists have to use the main road, which is a challenge for road safety and more than half of the participants had experienced unpleasant safety-situations.

Snow clearing is a limited resource and Oslo Municipality has a prioritized road network for where it should be cleared first. With GPS route data from DigitalTRS, they gained new insight into how well the prioritized road network matches where people actually cycle. This is insight that is very difficult to obtain in other ways and can help improve conditions for winter cyclists in the years to come.

The report suggests several measures that can make winter cycling easier and safer:

Increase the quality and scope of the prioritized operational network for bicycles
Ensure good accessibility on cycle lanes/cycle paths on stretches with high traffic, cycling against one-way traffic and in raised cycle lanes
Avoid snow storage in bike lanes where it is not safe to cycle in mixed traffic, and limit the time the snow is temporarily stored in bike lanes/cycle paths
Additional measures such as bicycle washing, better indoor bicycle parking and lower speed limits on selected stretches of road can also be measures that make it better to cycle in winter.

Read the full report here.

Test drive

Do you want to test it yourself? Scan the QR code and test how the solution works. Use the code digitaltrs2025. You will then get access to the app as it looks for the respondents in the survey. You will not have access to the actual data collected, but if you have any questions about this, please contact us at sales@kobla.no.